CorkSharing – Wine App Review

CorkSharing-full

Having learned my lesson the hard way (it’s a long sob story not worth any more pixels), I appreciate good wine apps.  I recently came across Bryan Petro’s “CorkSharing” (wine tourism app for iPhone and Android) and thought it worth sharing.

CorkSharing was designed for those who like to plan their route in advance and who enjoy a little preferential treatment upon arrival.  The app allows users to visually scan a map of a wine region showing an overlay of participating wineries.  Users can then click on a winery’s red dot to review their self-reported details and, if all looks good, to book a tasting appointment. 

From a winery’s perspective, the app automates the reservation process, from booking the appointment to taking payment for the tasting fees (CorkSharing takes a 15% booking fee – there is no other cost to participate).  The company currently has more than 600 participating wineries from around the globe.

To see more on how it works, here’s a helpful video demo:

 

Winery Sign-Up Process
If you run a winery tasting room and would like to test CorkSharing, sign up for it here.

Tasting Event Promotion
Holding a tasting event you want to publicize? Post it here.

 


My App Review

My vision for our failed iPhone app was to allow wineries to book reservations, as CorkSharing does, but also to push promotions to users once their device was within a reasonable distance.  Imagine a slow day in your tasting room, and the ability to post an instant promotion of limited duration.  Generating more TR traffic for you, and providing greater value for customers seemed like a great deal.  

CorkSharing gets you much of the way there, and seems a likely candidate among wine apps to go the distance.  However, they desperately need more wineries on board before the app reaches critical mass, and they are constantly working on this.  Unlike other apps, they don’t scrape data from winery websites in order to create the appearance of endless choices (only to disappoint users who click on winery after winery not participating in the booking).  

The app is free and easy to use.  Even at this early stage it’s worth downloading.  Any wine lover planning their next trip will find it useful!

Just DaveCheers!  
Dave
www.DaveTheWineMerchant.com