That question is an increasingly common one among wine fans over 40. I like to tell them they’re experiencing memory difficulties because they have a lifetime of memories stored inside their heads, like a hard drive that’s getting full, and it takes longer to scan through everything and access a specific piece of information when it’s needed. (There’s actually some brain research that supports my theory, which is surprising as I thought I’d made it up)
But here’s a useful article that provides helpful clues on how to cement something into your memory regardless of its vintage. If you’re taking the SWE/WSET/MS/Etc. certification exam, this is required reading. If you’re just interested in a better memory then yeah, you too!
2/27/15 Food & Wine Article by Charles Antin “How To Improve Your Wine Memory“